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Blogging tools & tricks

responsive site
Blogging tools & tricks

Why Your Site Must Be Responsive

Creating a site that is adaptable for smartphones and tablets is something quite important nowadays. Currently, there is no need to have two sites, one for PCs and laptops and other for mobile. You must have a single site that adapts to any browser and any resolutions. 1. Indexing reasons When your site is responsive, search engines will position it ahead. There are several factors to which this happens, one of them being the code structure that is easier to index. 2. Google loves responsive sites Since 2015 responsive websites perform better in search rankings because they provide a better…

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seo spy, spy on your competition
Blogging tools & tricks, General

Why It’s Important To Spy On Your Competition

There are several reasons why you should monitor the online activity of the competition. First, by monitoring the competition you’ll be able to understand the strategy of marketing. Where they are present, who is their target audience? By understanding the competition, you can identify your failures and their failures when it comes to online promotion. It’s essential to be aware of their activities and to grow with them, learn from their mistakes and understand how to be better than them. It’s important to know what you want to achieve with the information collected and how to implement any changes to…

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free wordpress theme kokoro
Blogging tools & tricks, General

Latest Free WordPress Themes For Your Website

PHLOX SEO Ready This theme serves search engine optimization best practices, moreover, it is compatible with Yoast SEO plugin too. Lightweight Phlox is amazingly fast and lightweight, pages load faster and your website gets a better result in search engine ranking algorithms. Responsive This theme is smartly responsive and adaptive to any desktop screen size and mobile device. You will never miss your mobile visitors.   KOKORO Kokoro is a clean and elegant blog theme, created for those who like to travel and know how to promote most interesting media. Mermaid includes all popular features that will help you in…

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domain name tips
Blogging tools & tricks, General

How to choose the best domain name for your website

The domain name is one of the most important factors that you must have in mind when you want to have an online presence. Whether you want to create your own website that sells certain products or you want to create a blog to share your experiences, you need a relevant name to support you and help you create a worthy brand online. At the moment there are a lot of Internet domain names. Some better, some not so good, but all are placed in two categories: domain names consisting of common words and domain names consisting of abstract words….

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6 Metrics Google Analytics Beginners Should Watch
Blogging tools & tricks, General

6 Metrics Google Analytics Beginners Should Watch

Studying data from Google Analytics and Facebook Insights is a way to know who your customers or readers are, what their preferences are and what you need to do to improve your site. What is the most valuable information that a company or you as a blogger can find in analytics and what data should be tracked in particular? 1. Audience Location (Audience –> Geo –> Location) Many people don’t look at the audience location but for a small business these data matter. They can help the company to better target their marketing strategy. Of course, this doesn’t mean that…

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the psychology of color
Blogging tools & tricks, General

How to Use the Psychology of Colors In Marketing

Colors transmit emotions and have the power to change our general state at a psychological level. Marketers know all these things, which is why the color is an important part of the consistency of the brand value. Behind every color that marketers use in the design of a logo, there are a number of features that personalize the brand. Based on this you can give your brand a touch of personality and differentiation. It also can give the reader a feeling that can have an important effect on how they will perceive content. Over 52% of people do not return…

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how to receive more blog comments
Blogging tools & tricks, General

How to increase the numbers of comments on your blog

The comments on your blog articles are very important from several points of view. One of the important factors is that they help you interact with your visitors. Comments are very useful in promoting the blog they represent and they can also bring more readers and therefore more customers. If you want to determine more visitors to leave comments try the tips below. 1. BECOMING AN OPINION LEADER If you write articles that allow readers to form an opinion, you increase the chance that they will leave a comment section with their own personal opinion. 2. WRITE QUALITY CONTENT Quality…

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how to write unique and relevant content
Blogging tools & tricks, General

How to Create Unique and Relevant Content For Your Blog

Before all other things that matter, such as design, social media, SEO or other things, distinction from other blogs is CONTENT. For example, even if the design blog is boring, unfriendly or downright ugly, readers will come back to you if you provide quality and relevant content. When we talk about social media, I believe any blogger enjoys the fact that his articles are shared, commented and reactions are created, but none of this will happen as long as the content doesn’t have something to offer. SEO optimization techniques help a lot for a better positioning of your blog in…

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facebook like
Blogging tools & tricks, General

How to use Facebook in your social media marketing

Facebook is one of the largest social media platforms, therefore without investing too much time or financial resources can help you get the desired results in terms of promoting your business online.   CREATE A BUSINESS FACEBOOK PAGE Every business should have such a page because it offers a plenitude of things that can help a lot in promoting your services or products. To create a business page on Facebook you must already have a personal profile, then create it is extremely simple. This page will allow you to promote your business in an active way because a profile is…

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Google plus social network
Blogging tools & tricks, General

Is Google + still important for your brand?

I noticed that many people including myself, unfortunately, neglect the social network Google+ although it’s a very important factor in terms of strategy for online marketing and optimization for search engines. In the following article, I explain why Google+ is such an important social network. First of all the most obvious and important thing is that Google owns it, so any content you post on Google+ will be favored by the search engine and you will find indexed in the top results. Of course, Google advises people who have a steady presence in social media to post regularly on its…

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